In March 2025, Tatuum joined Just Creative's client portfolio, and an extremely intense and inspiring collaboration began in the first few months. Between March and August, we worked with the brand on the communication for a total of six collections, implementing comprehensive PR and influencer campaigns – from strategic planning and press appearances to collection presentations.
During the campaigns, Tatuum's message—naturalness, conscious elegance, and self-identical feminine style—appeared in the most important domestic lifestyle and fashion magazines: Marie Claire, Glamour, Nők Lapja Évszakok, Kiskegyed, BDPST24, Luxegirl, Chic & Charm, and the Persica blog.
In addition to print and online platforms, we also built a spectacular presence on social media, involving more than twenty-five Hungarian influencers.
The key players in the six-month campaign included Fruzsina Viszkok, Eszter Iszak, Rebeka Kárpáti, Emma Major, Orsi Sándor, Leila Gyenesei, and Andrea Keleti, who brought the collections to life through their own style and values. Through personal, authentic content, Tatuum's message reached its female audience in a natural way.
For Just Creative, this collaboration is a real success story: in just a few months, they managed to strengthen Tatuum's domestic presence by consistently communicating the brand's values—sustainability, the connection between mothers and daughters, and freedom of self-expression for women.
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